ESPN.com
ESPN.com will utilize the large upper right banner on
the home page to promote tune in for “Sports at West Point”, and “NFL Field of
Honor.”
ESPN.com will create a series of Army Athletics trivia
questions and answers to promote awareness of the West Point heritage.
ESPN Magazine
will create a full-page ad celebrating 200 years of Army Athletics, which will
run in eight issues between March and June 2002. The insert will include a
tune-in message for “Sports at West Point” and “Field of Honor.”